Product designer,

product manager, engineer...whatever it takes

My name's Nik Payne. I'm a product designer and human-centered design generalist, who can pm or code when needed. Currently working at Gamma, a medium to replace slide decks. I live in 📍 San Francisco.

Featured Work

A photo of Gamma's website

Gamma

2022 - present

I'm currently working with a small, talented team on the future of slide decks. Gamma lets you write content like a doc, and present it like a deck. Think: Pitch meets Notion. Free yourself from slides, and give it a try 🙂.

Try Gammaopen_in_new
a cover image showing the camping checklist app for iOS

Camping Checklist Pro

2021 - present

I love camping and backpacking. In fall of 2020 I went looking for a good, mobile-optimized camping checklist. The options online and in the App Store were disappointing, and I figure I could make something better. In short, I did. "Camping Checklist - Pro" is now the #1-ranked "camping checklist" in the US App Store 🎉, withhas had 5,000+ downloads across the US, Canada, UK, Australia and weirdly—Germany.

★★★★★ 4.9 (56) Last updated Nov 2022
Case Study by Request
a photo of SpotHero for android auto, displayed on a car dashboard

SpotHero for Android Auto

2020

I owned design on SpotHero's partner project with Google to build one of the world's first parking apps for connected car. Our V1 beta simplified navigation and redemption for SpotHero users, and our V2 release added the ability to find and pay for parking entirely in-car. While adoption is still early and limited, the project yielded 1,000+ beta signups and good press for SpotHero. It's a big step towards safer, and truly hands-free parking experiences.

Read Case Studyopen_in_new
a cover image showing the spothero app and survey results related to COVID-19 and parking

SpotHero Touchless Parking

2020

When the pandemic hit, I led SpotHero's research and design on communication and new product functionality addressing COVID-19 safety concerns, and project-managed the effort across 5 teams. My research was shared across the company, and the project led to the creation of our new "touchless parking" redemption category & quick filters, as well as a blog post and email campaign outlining our efforts.

Read Case Studyopen_in_new
a cover image showing the spothero.com on mobile web and desktop

SpotHero Web Renovation

2019

I owned design on a project to investigate and overhaul SpotHero's low conversion rate on our website. With a small team and 1 FE engineer, we were able to increase conversion by 25+% across both mobile web and desktop, and eliminate numerous usability issues. Our work contributed to 67% YOY growth in traffic on mobile web (and 34% on desktop).

Case Study by Request
a cover image showing the lyft app redesigned to look like it's for Windows 95

Lyft for Windows 95

1994

One morning in the fall of 1994, I fired up my modem and logged into AOL to find an email from the CEO of Lyft Systems™. He sounded worried. His team had signed a contract to build the world's first "ride-sharing" software application for the yet-unreleased Windows 95 💽, but progress was slow and Steve Ballmer was getting impatient. With my help, the team finished the software, and the launch of Windows 95 was a smash success.

Read "Case Study"open_in_new

⚡️ Competencies

Design

  • Discovery research & interviewing
  • Problem framing
  • Sketching & prototyping
  • Live/unmoderated testing
  • Code prototypes
  • Design systems & pattern libraries
  • Accessibility

Product

  • Discovery & framing
  • Roadmapping
  • Prioritization frameworks
  • Growth models
  • Activation & retention
  • AB testing & experimentenation
  • Digging in the data (writing SQL)
  • CRO (conversion rate optimization)
  • ASO (App Store optimization)
  • Trust & social Proof

Engineering

  • Swift, SwiftUI & Realm
  • HTML/CSS/SASS
  • React and Javascript/Typescript
  • Git

Platforms

  • Web & responsive web design
  • iOS/android
  • Android Auto
  • Apple CarPlay

Software & Tools

  • Figma
  • Usertesting.com
  • Dovetail
  • Productboard
  • Looker
  • Metabase
  • MixPanel
  • Optimizely
  • Google Analytics
  • JIRA, Linear, Pivotal Tracker
  • Confluence